BRANDS WITH OOMPH
LEAD WITH SURPRISE ...
They do the unexpected.. They are jaw-droppers .. all-dropper in general .. making their clients feel worthy, seen and alive. For you as a leader, we are addressing the relationships with both your clients and your teams ..
ON THIS SEASON ..
We are featuring best-selling authors that wrote on “surprise” both as in crafting as well as in psychology and how this shapes us. We are featuring designers that have implemented surprise in some of the most hedonic as well as the most mundane contexts.
“STUNNING MOMENTS” with JAMES SAMPERI
Mercedes, Disney, Virgin Atlantic are some of the brands James Samperi, a global award-winning design leader speaks to us on.
“ALIVE IS THE TITLE” with TANIA LUNA
Tania is known for so many things, but for us she’s the ultimate surprisologist since she coined the term in her book “Surprise: Embrace the unpredictable and Engineer the unexpected”.
“JAMES BOND EXPERIENCE” with ADAM LAWRENCE
You are hooked throughout a James Bond Thriller, can we do the same for your customers and employees, assuming no competing brand will.
“X-RAYING SURPRISE” with MICHAEL ROUSELL
The author of “The Power of Surprise”, Michael is a psychologist who have been studying surprise for over 30 years. We invite Michael to help us see how our brains respond to surprise, and how it affects our beliefs, emotions, and memories.